Responsive web design has been around for over a decade and is still growing. The concept of responsive design is simple: websites should be accessible on all devices, from desktop computers to tablets and phones. As the world becomes more connected through mobile devices, search engines are prioritizing sites that are mobile-friendly. Responsive web design makes it easier for users to find and interact with your brand across multiple platforms.
What is a responsive website design?
Responsive web design is a technique for creating websites that can adapt to the size of the device that is accessing it. This means that responsive websites are easier to use and navigate on mobile devices, because they’re not just resized versions of the desktop version.
Responsive websites are also easier to maintain, as most updates will be applied across all platforms at once.
Finally, responsive websites are more accessible than non-responsive ones (which often don’t work well with screen readers).
How does responsive help me with search engine optimization?
If your website isn’t mobile-friendly, it can be difficult to appear in search engine results. In fact, some companies have reported a 50% drop in traffic after their websites were not optimized for mobile devices. Responsive design is the best way to optimize your website for search engines because it will show up across all devices and platforms.
How does responsive help me with website conversions?
A responsive website helps you achieve your goals by:
- Making it easier for visitors to find the information they need.
- Increasing the conversion rate of your website, which increases sales, revenue, and profits.
What is the difference between responsive and fluid?
A responsive website changes its styling based on the dimensions of the device used to view it. A fluid website uses percentages to fill an area. A responsive website will often use both of these practices to make the best possible user experience.
Responsive web design is a necessary approach to creating websites that are accessible and usable on all devices.
For example, if you may have a site where the text size is too small for your visitors to read comfortably on their phones or tablets. This is why responsive design has become such an important topic in recent years.
Try out some of the tips we’ve shared and see what results they bring.