You may be wondering what exactly Core Web Vitals are. It’s easy to get lost in the technical jargon, but it’s important to understand what Core Web Vitals mean before you can start improving them.
Here are some basic definitions:
- Core Web Vitals are a set of measurements that describe your website’s performance and user experience.
- The four components of Core Web Vitals include accessibility, performance, SEO and security.
- Measurements can come from tools like Google Analytics or Lighthouse (a Chrome extension), which give you data on things like page load speed and conversion rate optimization.
Effect on Search Engine Optimization
- Increased page rank. As your web presence increases, the search engines will recognize you as more important, and your site will be ranked accordingly.
- Increased traffic. When you have a strong online presence, people are more likely to visit your site and stay there longer. They’re also more likely to share information about it with their friends via social media platforms. This means that not only will you get more traffic from search engines, which can convert into new customers, but also from word-of-mouth marketing.
- Improved user experience (UX). When a user has an enjoyable experience on one of your websites they’ll be more likely to return for another visit in the future. UX also refers to how well users can navigate through a website without feeling frustrated or confused by its design elements such as menus or buttons. This is especially important if there’s any confusion about where things are located.
Effect on User Experience
The user’s experience is the most important aspect of your website, and it accounts for 65% of a visitor’s decision to make a purchase. This means that if someone can’t use your website easily, they won’t buy from you.
A well-designed site will have:
- A clear layout with easy navigation (including search functionality)
- Clear calls to action
- Easy access to contact information, live chat support or other customer service options
Which are most important
There are a number of factors that affect the core web vitals, but for the most part, you can boil them down to four things:
- Page Speed
- Mobile Usability
- Content Quality
- Security
Core Web Vitals can help your business grow
Core web vitals are the essential elements of a web page that make it perform at its best. These include things like site speed and mobile friendliness, among others. While these may seem like “boring” topics and something you should just leave up to your developer, they are actually important factors in search engine optimization (SEO) and user experience (UX).
The core web vitals can have a significant impact on both of these areas because they directly affect how your content is delivered online. If users can’t access your site easily or if their experience is poor when visiting, then it’s going to affect how much time they spend on your site. And, time on site has an impact on SEO ranking as well as UX satisfaction.
Core Web Vitals are a great tool for SEO and UX, but they should be used in moderation. The key is to strike a balance between all three core web vitals so that your website has the best possible chance of success online!